CCPA Privacy Notice

APPLICABILITY

The California Consumer Privacy Act of 2018 ("CCPA"), the California Privacy Rights Act of 2020 effective January 1, 2023 ("CPRA"), any other California privacy laws, and this CCPA Notice apply to visitors, users, and independent contractors, and others who are California residents ("consumers" or "you"). Any terms defined in the CCPA and CPRA have the same meaning when used in this CCPA Notice. This CCPA Notice applies to California residents' Personal Information, which we collect directly or indirectly while you are using our service or in order to provide our services, or employee and business-to-business Personal Information.

This CCPA Notice is an integral part of our Privacy Policy, and thus, definitions used herein shall have the same meaning as defined in the Privacy Policy.

PART I: A COMPREHENSIVE DESCRIPTION OF THE INFORMATION PRACTICES

(A) CATEGORIES OF PERSONAL INFORMATION WE COLLECT

We collect Personal Information which is defined under the CCPA as any information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household or device, all as detailed in the table below.

Playright Ltd. have collected the following categories of personal information within the last twelve (12) months:

A. Identifiers

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers.

Collected: Yes: online identifiers, Internet protocol address, unique identifiers, real name, email address.

B. Personal information categories listed in the California Customer Records statute

A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information.

Collected: Yes: name, email address.

C. Commercial information

Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

Collected: Yes: transactions conducted to audit conversion and manage business transactions with our Partners.

D. Internet or other similar network activity

Browsing history, search history, information on a consumer's interaction with a website, application, or advertisement.

Collected: Yes: the user's interaction with our website and advertisements.

E. Geolocation data

Physical location, approximate location derived from IP address or movements.

Collected: Yes: approximate location derived from IP address or provided by the user.

(B) CATEGORIES OF SOURCES OF PERSONAL INFORMATION

  • From activity on our website: For example, when we collect your Usage Data automatically from analytic tools.
  • Directly from you: For example, from forms you complete (such as the Data Subject Request), or when you contact us.
  • From third-parties: For example, when you interact with our advertising campaigns.

(C) USE OF PERSONAL INFORMATION

We may use the Personal Information collected as identified above, for the following purposes:

  • to fulfill or meet the reason you provided the Personal Information (support, respond to a query, etc.);
  • Monitor and improve our Services;
  • Provide our Services;
  • Track traffic in order to calculate conversion and business transactions with our Partners;
  • Analyzing our Services and your use of the Services and website;
  • respond to law enforcement; or otherwise as detailed in our Privacy Policy.

We will not collect additional categories of Personal Information or use the Personal Information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

(D) DISCLOSURES OF PERSONAL INFORMATION FOR A BUSINESS PURPOSE

We may disclose your Personal Information to a contractor or service provider for a business purpose. When we disclose Personal Information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

(E) SALE OR SHARE OF PERSONAL INFORMATION

In the preceding twelve (12) months, we do not "sell" information as most people would commonly understand that term, we do not, and will not, disclose your Personal Information in direct exchange for money or some other form of payment.

For retargeting and analytic purposes, when we promote our Services, we use third-party tools that are able to market our Services online ("Campaigns"), measure those Campaigns, identify individuals that are interested in our Services, etc. this is done by placing cookies, pixel or other tracking technology on our website and sharing with these vendors the online identifiers and online behavior information.

(F) CHILDREN UNDER AGE 16

We do not knowingly collect information from children under the age of 16.

PART II: EXPLANATION OF YOUR RIGHTS UNDER THE CCPA AND HOW TO EXERCISE THEM

(G) YOUR RIGHTS UNDER THE CCPA

If you are a California resident, you may exercise certain privacy rights related to your Personal Information. You may exercise these rights free of charge except as otherwise permitted under applicable law.

The right to know what Personal Information the business has collected

The right to know what Personal Information the business has collected about the consumer, including the categories of personal information, the categories of sources from which the Personal Information is collected, the business or commercial purpose for collecting, selling, or sharing Personal Information, the categories of third parties to whom the business discloses Personal Information, and the specific pieces of Personal Information the business has collected about the consumer.

Deletion Rights

The right to delete Personal Information that the business has collected from the consumer, subject to certain exceptions.

Correct Inaccurate Information

The right to correct inaccurate Personal Information that a business maintains about a consumer

Opt-Out of Sharing for Cross-Contextual Behavioral Advertising

You have the right to opt-out of the "sharing" of your personal information for "cross-contextual behavioral advertising," often referred to as "interest-based advertising" or "targeted advertising."

Non-Discrimination

The right not to receive discriminatory treatment by the business for the exercise of privacy rights conferred by the CCPA, including an employee's, applicants, or independent contractor's right not to be retaliated against for the exercise of their CCPA rights, denying a consumer goods or services, charging different prices or rates for goods or services, providing you a different level or quality of goods or services, etc.

Data Portability

You may request to receive a copy of your Personal Information, including specific pieces of Personal Information, including, where applicable, to obtain a copy of the Personal Information you provided to us in a portable format.

(H) HOW CAN YOU EXERCISE THE RIGHTS?

You may exercise your rights through the DSR available here. The instructions for submitting, the general description of the process, verification requirements, when applicable, including any information the consumer must provide are all detailed in the DSR.

Note, certain rights can be done by you independently without using the DSR. For example, depending on your interaction with us:

  • you can opt-out from receiving emails from us by clicking the "unsubscribe" link within the email; and
  • Further, opt-out rights can be executed without filling the form through the cookie settings available on our website;

CONTACT US

Playright Ltd.
dpo@playright.ai

UPDATES:
This notice was last updated on February 11, 2025, as required under the CCPA, we will update the CCPA Notice every 12 months. The last revision date will be reflected in the "Last Modified" heading at the top of this CCPA Notice.